Semiconductor Executive Joins Semifore’s Advisory Board

Add comment February 15th, 2008

John McKenna has joined the Advisory Board of Semifore. As an advisor, Mr. McKenna will provide Semifore with strategic insight into the SOC semiconductor industry and provide direction for the company’s register address map platform.

Mr. McKenna has worked in a variety of roles in the last twenty-five years: director of engineering, director of software engineering, and director of customer support. Companies he has worked directly for include AMCC, MMC Networks, SVR and Amdahl.

“We are thrilled to have Mr. McKenna join our advisory board,” said Richard Weber, CEO of Semifore. “His experience growing successful teams for developing and supporting embedded software for complex processors and forging strong partnerships will help hit our next set of growth targets.”

“I have been impressed not only by my own evaluation of Semifore’s offering but by customer response,” McKenna observed. “Semifore has identified a much more powerful approach to keeping register specification in sync across hardware, software, and documentation teams collaborating on SOC designs. When you combine that with their commitment to current and emerging standards you have a solution that companies can embrace for higher productivity and fewer errors without fear of becoming stranded in a proprietary format.”